Lennox Senior Data Analyst, Digital Marketing in Stone Mountain, Georgia
Lennox International (LII) is a leading global provider of innovative climate control solutions for heating, ventilation, air conditioning, and refrigeration (HVACR) markets.
Beginning over a century ago, Lennox International has built a strong heritage of Innovation and Responsibility. Our position as an innovation leader continually inspires us to promote more efficient energy use and a healthier environment through our product operations. Our engaged and diverse workforce is committed to providing climate control solutions that provide the most value and comfort for our customers.
We are proud to have instilled a shared sense of responsibility and commitment among our approximately 10,000 employees located throughout North America, South America, Europe, Asia, and Australia.
Senior Data Analyst Digital Marketing
Do you enjoy working with data analytics tools to turn data into insights?
Do you thrive handling a broad variety of tasks in digital marketing?
Are you comfortable to own outcome goals vs. just doing activities?
Three times yes? We found a match!
This is a unique opportunity to build a wide array of digital marketing tools from scratch. You bring your data experience with the various elements of digital marketing and we together build a digital marketing strategy that will help us to double our business over the next years.
What we need from you:
Curiosity and the ability to immerse into target audiences and see the world through their eyes
Having a ‘fail fast’ mentality and an agile mindset to achieve quick wins as well as building a mid-term strategy and own the outcomes
Familiar with the technology of Marketing Automation systems, working knowledge of complex MA systems like Eloqua/ MarketingCloud is a plus
Solid in creating online content and maintaining our website using WordPress
Sound knowledge using google analytics and webtracking technology to track and de-anonymize users
Familiar with the concept of personas and buyer journeys, ideally in a multi-step distribution model (B2B2B2C)
Solid understanding of survey and test design to obtain and analyze behavioral and transactional data to better understand decision making and influence perception and behavior of our target audiences (sentiment analysis, regression analysis…)
Have high confidence in your ability to adapt and learn and deliver results, and low ego to effectively work in networks, a hands-on approach and the desire to collaborate and make others shine.
You learn from your successes as well as failures and constantly improve your ability to create programs and initiatives ‘from scratch’ and take them to successful completion.
Bachelor's degree or an equivalent combination of education and experience.
5+ years related experience.
Has strong mental frameworks how to be successful in digital marketing
Has direct experience in managing a website in WordPress, used MA systems, understands survey and test design as well as basic market research principles
Has a solid background and a blend of experience in marketing/ social sciences, analytics/ statistics as well as a creative sense for style and tone of voice and can use the power of the English language to write engaging content
Can handle complex tasks and can break them down into simple, actionable items
Work with little supervision and pro-actively engages with the team, our internal and external customers and suppliers
Job Locations US-GA-Stone Mountain
Requisition # 2020-23451
Shift / Hours Regular
Lennox International is an Equal Opportunity Employer and supports a diverse, inclusive work environment.
All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity or expression, transgender status, sexual orientation, national origin, genetics, disability, age, or veteran status.
Applicants with Disabilities
If you are an individual with a disability or a disabled veteran who is unable to use our online tools to search and apply for jobs, you may request a reasonable accommodation by contacting us at Recruitment@Lennoxintl.com
For jobs located within the United States, LII participates in the Electronic Employment Verification Program known as E-Verify.
Please visit the E-Verify website for more information on this program.